For over 18 years, I’ve helped creative teams turn good ideas into great work. My career has taken me through agencies and in-house organizations, partnering with brands like McDonald’s, General Motors, Dick's Sporting Goods, Delta Airlines, Visa and Sephora to create work that’s thoughtful, well-crafted, and built to make an impact.

These days, I’m especially interested in how emerging technology can make the creative process better. From building AI-augmented workflows to helping teams adopt new tools with confidence, I enjoy finding practical ways to blend innovation with strong creative thinking. To me, technology is most valuable when it helps people do their best work - not when it gets in the way.

Above all, I’m driven by curiosity, collaboration, and a belief that the best creative comes from balancing craftsmanship with a willingness to explore what’s next.