Matthew Keeler
Work
About
Matthew Keeler
Work
About
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McClure's Brand Refresh

Worked heavily on the rebranding of Detroit’s very own McClure’s Pickles. As the brand is poised to take on the artisan food market with offerings that transcend pickles – they needed an updated branding system that could match pace.

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 In addition to designing the core brand identity, I also created some branded merch and swag to help get the word out.

In addition to designing the core brand identity, I also created some branded merch and swag to help get the word out.

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 And what brand launch isn't complete without a fun stunt or two?

And what brand launch isn't complete without a fun stunt or two?

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All McDonald's 𐄂 Anime Can't Quiet Pride Sephoraverse Delta @ CES 2023 Grimace's Birthday Visa x Fortnite x NFL Autograph.io GMC Branding McD's 2024 Reel Future of Visa Hippo Insurance Branding GMC Site Design Dunkin' Logo Design Illustration McClure's Brand Refresh Stock X App Publicis.Sapient Icons GMC WebGL Experience Pure Michigan Fishing GMC Owner Center OnStar Site Redesign Bankrate Rebrand Capital One Flow Mazda Launch CarbonTV App Design DOW Consumer Site Pennzoil Ultra :30
McDonald's 𐄂 Anime Can't Quiet Pride Sephoraverse Delta @ CES 2023 Grimace's Birthday Visa x Fortnite x NFL Autograph.io GMC Branding McD's 2024 Reel Future of Visa Hippo Insurance Branding GMC Site Design Dunkin' Logo Design Illustration McClure's Brand Refresh Stock X App Publicis.Sapient Icons GMC WebGL Experience Pure Michigan Fishing GMC Owner Center OnStar Site Redesign Bankrate Rebrand Capital One Flow Mazda Launch CarbonTV App Design DOW Consumer Site Pennzoil Ultra :30